Trends Related to Prescription Kampo Products

Situation of physicians prescribing Kampo

Practice of prescribing Kampo

Reasons for prescribing Kampo

  • *Source:2011 Survey on the Status of Kampo Prescriptions, published by the Japan Kampo Medicines Manufacturers Association

According to the survey conducted in 2011 by the Japan Kampo Medicines Manufacturers Association, the percentage of physicians using Kampo medicines was 89.0%, 5.5 percentage points higher than the 83.5% reported by the previous survey in 2008. The above data indicate the trend of an increasing rate of physicians prescribing Kampo.
With regard to reasons for prescribing Kampo, the most common response chosen by 57% of the respondents was “Identified effects of Kampo medications for cases resistant to Western medications,” which was followed by “Patients’ requests,” “Academic reports on evidence,” “I felt the limitations of only treating with Western medications,” and “Usefulness for holistic treatment for improving QOL, etc.”

Market trends

NHI price revision
April
2002
April
2004
April
2006
April
2008
April
2010
April
2012
April
2014
April
2016
April
2018
April
2019
April
2020
April
2021
April
2022
April
2023
All
pharmaceuticals
-6.3% -4.2% -6.7% -5.2% -5.75% -6.0% -5.64%※1 -5.57% -7.48% -4.35%※1 -4.38% private※2 -6.69% private※2
TSUMURA
KAMPO
-3.6% -2.8% -4.2% -3.3% -4.5% -3.8% -3%※1 -3% -3.1% -1.8%※1 -0.4% 0% -0.9% +2.3%
  • ※1Price revision rate excluding consumption tax.
  • ※2For mid-year revision of 2 years

Sales of prescription Kampo products, Tsumura's included, in FY2022 amounted to 181.9 billion yen which is 1.7% of total prescription pharmaceutical sales in the NHI Drug Price basis.

Growth rates in sales base
FY2013 FY2014 FY2015 FY2016 FY2017 FY2018 FY2019 FY2020 FY2021 FY2022
Growth rates in sales base
(compared to previous years)
3.2% 2.4% 2.3% 1.9% 2.4% 2.7% 1.8% 1.1% 7.9% 4.5%
The number of Kampo preparations
(that increased in sales compared to previous year)
66prescriptions 81prescriptions 68prescriptions 95prescriptions 63prescriptions 83prescriptions 66prescriptions 82prescriptions 110prescriptions 98prescriptions

The size of the market for Kampo products (prescription Kampo preparations) reached 161.0 billion yen in fiscal 2020.The market has steadily grown after hitting bottom in 2000.
Tsumura’s share of the prescription Kampo preparation market was 83.4% as of the end of March 2021.

Net sales of the pharmaceuticals business

  • The Accounting Standard for Revenue Recognition, etc. has been applied since FY2021 (resulting in year-on-year growth of 11.3%).

Tsumura’s prescription Kampo formulations were added to the National Health Insurance (NHI) drug price list in 1976, for the first time in its history. Then, the market for our products began to grow, particularly driven by a Kampo boom led by safety-conscious consumers and an increasing number of hospitals adopting our Kampo formulations, including Shosaikoto, a medication for treating chronic hepatitis. Net sales of pharmaceuticals peaked in 1991, posting more than 100 billion yen, out of which 30 billion yen was related to Shosaikoto.
After this, however, net sales began to decline, due to factors such as the market launch of Interferon for chronic hepatitis treatment, and a report on side effects caused by Shosaikoto administered for chronic hepatitis. The downward trend accelerated in 1996, when the media reported on serious side effect cases, including fatal ones, shocking news that undermined the established reputation of Kampo medicines for safety.
In response to this situation, the Company revamped its sales strategies. We created strategies aimed at promoting Kampo medicine itself. As a result, after bottoming out in 1999 net sales have been on a recovery track. Sales growth has been rising particularly since FY2004, backed by the launch of a Kampo drug-fostering program based on accumulated evidence.

IR Information